Visionary. Reformer. Architect of the Live TUFF Way.
Marcela C. Sherwin, Founder and CEO of The Live TUFF Movement, is reshaping the future of modern relationships while igniting a national call for marriage-license reform. She is challenging the status quo, uncovering the systemic failures that leave couples vulnerable.
Marcela is bringing long-overdue transparency to the marriage contract – revealing the lack of transparency, education, unequal protection, and undisclosed risks that quietly affect millions of couples. She advocates renewable terms, mandatory education, and clear contractual language so couples can make informed decisions about their commitment.
After overcoming two divorces, Marcela uncovered a profound truth: most marriages do not fail because of a lack of love, but rather because couples lack alignment, strategy, and education from the start. How can couples experience forever when the foundation they were given was broken first?
This systemic failure pushed Marcela to design the Live TUFF Blueprint and relationship framework centered around four core pillars: Trust. Unity. Fidelity. Family Preservation.
Live TUFF is not therapy – it is the roadmap and a strategy couple never received. It leads partners out of confusion and into clarity, transforms “winging it” into intentional strategy, and replaces second-hand truths with real education. Live TUFF gives couples a clear path that the system never provided.
Marcela’s work is igniting a nationwide movement to rebuild families and strengthen marriages. She is calling the nation to rise with her and show what family success looks like by choosing to live the Live TUFF way -a future where commitment is sacred and family is built with alignment and purpose.
Her message is bold and unapologetic:
“Couples turn to therapy once the damage is done, but what they truly need is a strategic framework before they say, “I do.”
